At its heart, Twitter is a platform that allows people to have conversations. It gives them a way to be updated about the accounts they are interested in real-time. When brands engage in spam, they decrease the overall productivity of the platform. A few years ago Facebook took the initiative to deal with the menace of clickbait posts. In a similar spirit, Twitter has announced its decision to ban spam on the social media platform.
First released in October 2015, Twitter Moments feature gave the company and a few selected partners the ability to curate stories on a myriad of topics. Thereafter, in August 2016, Twitter opened the feature to a larger group of people, mostly influencers and creators. Moments has now been rolled out publically and is available to people of several countries, including India. By doing so, Twitter says it is “giving people a new and dynamic way to tell their stories.”
Sometimes we need more than 140 characters to express ourselves. And though Twitter solved this issue by increasing the character limit to 280 characters, it did not address the live tweeting issue. But not anymore. Twitter recently introduced its ‘Threads’ also know as ‘ Tweet thread ‘feature which has made life easier for its millions of users.