viral marketing

7 Tips for Viral Marketing4 min read

Why Viral Marketing? Marketing on social media will remain unseen unless it goes into the audience like a

Why Viral Marketing?

Marketing on social media will remain unseen unless it goes into the audience like a virus. So, Let’s discuss all that is needed to make your posts on social media go viral.

Traditional marketing is where you extend your marketing message/ promotions through TV commercials and/or social media.

Whereas Viral marketing is where you need to create a piece of viral content to spread your product/service through “word of mouth” which is non-obvious-marketing because content going viral is something that has very limited realistic chance in the real world. But in theory, there are many possibilities to execute viral marketing.

7 Methods Of Implementing Viral Marketing

Easter Eggs:

It is a joke, a bonus or a planned-mistake which gets people fascinated to dig deep into that particular video/blog/document which then becomes viral. Once your audience finds something interesting in your content, they take up your marketing responsibilities from you. They are seemed to be unexpected but can be executed well to make them look original.


Search Engine Optimization. It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines.


Take something similar from your industry that did well earlier and start comparing that with yours which is going to crush all the records that had been created by that. People relate themselves so easily when catching any comparison being done.


This is not something you don’t know but the effect of this is what you need to know. It helps in stating all the important keywords in one line which is very helpful for SEO as well as can make your traffic stay on your blogs/websites by directing them to all other core information a user wants to have.

Promoting through Influencer:

To all the upcoming startups and even to any popular brands (because popularity doesn’t have boundaries), content also goes viral if it comes from a highly influential person of that particular domain. So, when we don’t have a familiar face in the audience, we need to use the people who have it. Even small testimonials from influencers bring a lot of push to your brand’s fame.


This does not need any introduction or explanation. We know, we have seen it and we love it. Memes need a high amount of creativity and are a good source to engage your customers. All you need to make a good meme is bring about an aspect which would be relatable to your customers and voila, you’ll have an extremely shareable meme.

Viral messaging:

This is one technique which can never fail because the perfection it pulls in going to your audience can be unimaginable.

What is viral messaging?

Well, whenever you see relevant articles, you feel an urge to comment on your company website/ app/ Facebook page since it reaches to your target audience. This task is herculean in itself taking a lot of your time and effort.

But now, you can save up on your time by using SmatSocial because it’s being executed using Artificial Intelligence. The way this works is that the message you customized to be spread gets disseminated through comments on all the social media channels like Facebook, Twitter, Instagram, YouTube etc on the articles that you share, which means you are leaving no chance of not getting into your audience’s sight.

The more you spread your brand name through this, the more your target audience comes across your brand name and the more you go viral.  

How to add Viral message on SmatSocial?

  1. Go to settings.
  2. Click on Content Recommendation >> Viral Messaging.
  3. Choose your social channel from the drop-down list.
  4. State your message (comment on the relevant posts) that you believe would be engaging to the audience and also add that with some default appreciation message to their articles.
  5. Click Save.

How to activate this Viral Messaging on SmatSocial Dashboard?

  1. Select any relevant Facebook/ Twitter/ Instagram/ YouTube post from SmatSocial dashboard.
  2. Click on the ‘Viral Messaging’ button below the post.

Click below to find out how to add a Viral Message on SmatSocial.


SmatSocial is all ears to know your feedback and to bring every possible update that is of interest to you. Start your free trial here.



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